Why Do You Need Good Packaging?

The packaging is part of the product. Why do you need good packaging?

Having a separate supplier and outsourced packaging service is costly because it increases turnaround times and staffing requirements. So why not have a supplier with the ability to customise packaging?

Good packaging engineering, design and testing saves time, material, shipping and storage costs. It will help your business and optimise the buying experience when the end customer receives a strong and attractive package.

Using packaging experts to do the job will solve many problems and ensure the unboxing experience is a pleasant one. Here is how we do it.

1. What GOOD packaging can do for you

Good packaging, in addition to the pleasant feel value brought by the appropriate visual aesthetics as mentioned in the previous article, for foreign customers, a good product packaging should meet the following conditions.

Accurate and beautiful design

Although the packaging of B2B products doesn't need to be printed with Bambi and some colourful ribbons, it doesn't mean that the packaging of B2B products can ignore the appearance and be a wild "muscle man".

The packaging of B2B products must first satisfy "precision". Various information about the product is printed on the packaging, so that customers can briefly understand the product model, specifications, adaptations, application, certification and other information, making it easy for customers to make choices.

Second, the packaging must satisfy "beautiful". There are many types of products, and a single packaging box cannot be used to cover them all. It will not only damage the product itself, but also the customer's experience. A variety of box types can accommodate the shapes and sizes of different products, which also tests some of the innovative skills of packaging designers.

Excellent packaging quality

Quality is something we really have to pay attention to. The packaging box materials are also divided into several types. Depending on the type of product, carrying capacity, etc., even the same material will have a different internal structure. The internal structure is what really protects the products. Different paper materials are suitable for different products.

Brand recognition

A supplier's excellent packaging will benefit companies throughout the supply chain. The social impact of packaging can reflect a supplier's intentions towards customers, and it can also reflect the extent to which a supplier can provide after-sales service to customers. This can create brand and social impact and pave the way for deeper and wider market penetration.

In a nutshell...

We know that this can save you money on transportation; good packaging can save space for the products you buy, thereby saving on transoceanic shipping costs. You can manage the supply chain more directly without wasting other energy.

Packaging is not only an outer covering, a "coat", it is also a "protective shell". Some machinery and parts products require high quality packaging to protect them from damage. To be complete and perfect as before is our most basic expectation of the product.

After reading all the above information, what is the packaging service in BRATECK ?

2. What can we do for you?

BRATECK has an independent packaging group that is responsible for packaging design, production, etc. in order to tailor the product packaging to the customer's needs. This is also the main service direction of BRATECK.

Packaging printing

BRATECK uses a combination of lithographic offset printing and letterpress watermarking with low cost and high efficiency, which is very conducive to the time required for product transportation, so it has become the main printing process for product transportation.

Types of packaging boxes

The inner boxes are lined with honeycomb, corrugated board, moulded pulp paper, EVA foam, EPE foam, EPS foam and so on. A variety of liner box types perfectly fit products and parts with more complex contours so that they can be well protected.

Packaging test

Packaging that can protect the product from damage must also be of excellent quality. That is why we carry out detailed packaging testing and set strict standards.

Our packaging testing programmes include

√ Carton burst test

√ Carton crush resistance test

√ Transit vibration test

√ Carton drop test

Packaging labels

The packaging label is also very important. Labels with different materials and different printing methods have different production prices and times. On the colour box and yellow box, the labels commonly used by customers are mainly anti-theft labels, laser labels, bright silver labels, tyre labels, etc. The production cost of these labels is relatively high and the printing cycle is relatively long. Excellent packaging labels can also save a lot of label production costs.

Packaging Optimisation

Transporting products can be costly if they are large, heavy or oddly shaped. BRATECK can help - optimise your existing packaging solution, reduce your costs and increase efficiency.

The original packaging of the two products on the right creates wasted space. We redesign the packaging solutions to reduce transport costs.

Best of all, the optimised size allows our customers to fit more packages into a shipping container or truck.